PLEASE READ CAREFULLY
Role: Growth & Revenue Marketer (Performance-Driven & Fully Remote)
This is not a digital marketing role
If you optimize CPMs, CPCs, or “engagement” and stop there, this role is not for you.
We are looking for a revenue-focused growth marketer to work directly with the founder to grow a SaaS product
You can learn more about our product here https://usebalancify.com
This role is for someone who understands the full funnel and is obsessed with conversion and revenue, not vanity metrics.
What you’ll actually do
You will work closely with the founder to:
- Analyze and improve LP CVR
- Work with creators to come up with high converting videos
- Monitor closers
- Identify funnel bottlenecks, propose and implement data-backed fixes
- Launch and iterate on paid campaigns focused on:
- Website purchases
- Qualified leads
- Revenue
- Review weekly performance and decide what lever to pull next
- Brainstorm and test offers, creatives, and funnel improvements
This is a collaborative role, strategy is discussed together, execution is fast, and results are measured in money.
KPIs you will be judged on (non-negotiable)
You will be accountable for:
- LP Conversion Rate (CVR)
- Hook Rate (No less than 40%)
- Hold Rate (no less than 20%)
- Website Purchases / Qualified Leads (The most important)
- Revenue generated
You will not be evaluated on:
- Cost per message
- Likes, comments, impressions (unless tied to revenue)
Who this role is for
You are a strong fit if:
- You have real experience optimizing for leads, purchases or revenue
- You’ve generated revenue with digital products
- You can clearly explain:
- What was broken in a funnel
- What you changed
- What improved numerically
- You understand that:
- Ads don’t fix bad offers
- Creatives don’t save broken funnels
- Revenue is the final scoreboard
- You are comfortable having your work judged by numbers, not effort
Who should NOT apply
Do not apply if:
- You’ve only run messaging or engagement campaigns
- You can’t show proof of revenue-focused results
- You avoid accountability tied to sales
- You prefer full control without shared decision-making
Proof required
To be considered, you must provide at least one of the following:
- Screenshot(s) of ad accounts showing purchases and revenue
- A short breakdown of a funnel you worked on:
- Before vs after metrics
- What you changed
- Revenue impact
Buzzwords without proof will be ignored.
Compensation & structure
- Base pay: ₦200,000 / MONTH PLUS A PERCENTAGE OF NET REVENUE GENERATED BY YOU
- To support high performance, the company may provide access to paid courses, training materials, and growth resources relevant to this role
Net revenue = Revenue collected from attributable funnels - ad spend - Payment processing fees (Paystack,Transfer charges, Flutterwave e.t.c).
Tier 1
- 0 → ₦1,000,000 net / month
- Revenue share: 2.5%
Tier 2
- ₦1,000,001 → ₦3,000,000 net / month
- Revenue share: 5%
Tier 3
- ₦3,000,001+ net / month
- Revenue share: 7.5%
Please note that:
- Revenue share starts after the first 30 days (setup + testing phase)
- Resets each month
- All calculations are reviewed together during the monthly performance review
Revenue share only applies if:
Cost per purchase stays within an agreed range or Funnel is net positive (revenue > ad spend), (the major determining factor for revenue share)
What Counts (and What Doesn’t)
Included in revenue share:
- Website purchases
- Funnel-driven paid users
- Qualified paid leads that convert through tracked funnels
Excluded from revenue share:
- Founder-led enterprise deals outside funnels or deals closed by founder
- Organic referrals not tied to paid or optimized funnels
- One-off manual sales not influenced by your work
Trial Period (Non-Negotiable)
- 2–4 weeks paid trial
- Flat trial fee: ₦75,000
- Clear objective (e.g. improve a funnel KPI, ship defined tests, or increase conversion metrics)
Exact structure will be discussed with shortlisted candidates who demonstrate real competence.
Working style
- Data first, opinions second
- Weekly growth reviews
- Fast testing, fast learning
- Zero ego, result-oriented thinking
How to apply
Apply using the link below